I.C.C. International PLC. and Suan Dusit University signed an academic cooperation agreement for the \u201cNext-Generation Creator Development Program for the Digital Business Era.\u201d<\/p>\n\n\n\n
The project is designed to help students build skills in digital marketing, online communication, personal branding, and creative content production. It also gives students a chance to learn from real business experience with leading brands and use those skills to create extra income while studying.<\/p>\n\n\n\n
The MOU signing was part of Saha Group Fair & Fest No. 30. The event was attended by executives from I.C.C. International PLC. and Suan Dusit University at Silk 2 Room, BITEC Bangna.<\/p>\n\n\n\n
Representing I.C.C. International PLC. were Mr. Thammarat Chokwatana, Managing Director and Chairman of the Executive Committee; Dr. Rebecca Russell, Executive Director and Chief Corporate Communications Officer; and Mr. Anutra Poo-Aree, Executive Director and Chief Human Resources Officer.<\/p>\n\n\n\n
From Suan Dusit University, the event was joined by Assoc.Prof. Dr.Chanasuek Nichanong, Vice President for Management, Research and Innovation and chair of the university\u2019s project steering committee; Assoc.Prof.Pacharee Suankaew, Vice President for Student Affairs; and Mr.Kittisak Mapanao, Chairperson of the University Affairs Promotion Committee, along with university executives and lecturers.<\/p>\n\n\n\n
The cooperation focuses on passing on practical knowledge in digital marketing, online sales techniques, and personal branding on digital platforms. Students will be able to learn through real examples, online platforms, and internet-based media.<\/p>\n\n\n\n
Mr. Thammarat Chokwatana said digital platforms now play a larger role in trade and communication. Young people therefore need to understand content creation and online marketing in a proper and practical way. He added that I.C.C. International is pleased to work with Suan Dusit University to share marketing knowledge from professionals and brands under the company.<\/p>\n\n\n\n
He also noted that the project can help students learn from hands-on practice and use their knowledge in the future. Possible areas include product reviews, affiliate marketing, and other forms of digital marketing cooperation.<\/p>\n\n\n\n
Assoc.Prof. Dr.Chanasuek Nichanong, together with Assoc.Prof.Pacharee Suankaew and Mr.Kittisak Mapanao, stated that the cooperation will help students practice communication, target-group analysis, and digital marketing. The project will also prepare students for real careers and help them respond to the needs of the modern market.<\/p>\n\n\n\n
The university side also emphasized the use of digital technology and online media in planning marketing activities, creating content, reviewing products, and building personal branding under the conditions agreed by both parties.<\/p>\n\n\n\n
The MOU will run for one year from the signing date. Both organizations share the goal of developing students\u2019 knowledge, skills, and real-world experience so they can adapt to the digital economy and compete in future careers.<\/p>\n\n\n\n
Under the agreement, I.C.C. International PLC. will support knowledge in digital marketing, content creation, online sales techniques, and affiliate marketing. The company will also provide specialists and brand representatives to share real business experience with students.<\/p>\n\n\n\n
Suan Dusit University will support the project through venues, equipment, public relations, and student participation. The university will also encourage students to apply what they learn to develop their professional potential and create possible income opportunities in the future.<\/p>\n\n\n