School of Tourism and Hospitality Management Partners with Faculty of Humanities and Social Sciences to Hold “Humanities Travel Society Club” Year 4, Championing Sing Buri as a Cultural Tourism City of Happiness

Sing Buri Provincial Hall filled up early on July 25, 2026, with Governor Waradit Onnuch on hand at 9.30 a.m. to open “Humanities Travel Society Club” Year 4. This year’s theme, “Sing Buri: A Cultural Tourism City of Happiness,” picks up where a March 11 agreement left off — a memorandum tying Suan Dusit University together with the province, local schools, and private-sector partners around one shared goal: keeping local culture alive while building something people can actually learn from for years to come.

Several faces from the university carried the day’s programming. Asst.Prof. Dr. Sara Meekit chairs Cultural Promotion at the School of Tourism and Hospitality Management and helped anchor the sessions, alongside Asst.Prof. Dr. Duangkamol Assawamas from the Thai Language and Culture program and her colleague Dr. Woravej On-nom. Jaturoje Yongongkit, heading up Cultural Promotion duties, kept things moving and fielded questions from the crowd throughout.

More than a hundred people turned out — not just to sit and listen, but to actually go see what they were learning about. After lectures at the Sing Buri Museum covering the province’s history and cultural identity, the group headed to Wat Phra Non Chaksi Woravihan, where a talk titled “Sing Buri Through the Threads of History” walked them through the reclining Buddha image, Phra Ka Chet Achan, and how these sites tie into cultural tourism today. From there it was on to the Ban Bang Rachan Heroes Memorial Park and Wat Pho Kaeo Ta Ton, where Somsak Muangthet — an advisor with the provincial administrative organization — told the story of the Ban Bang Rachan freedom fighters right where it happened.

Four years running now, this project keeps doing what it set out to do: pairing Suan Dusit’s academic reach with Sing Buri’s own push to become known as a genuine “Cultural Tourism City of Happiness,” one visit at a time.