Business Planning Workshop Draws 300 Entrepreneurs

Suan Dusit University teamed up with the Office of SMEs Promotion (OSMEP) to run a training session on business planning, marketing, and AI tools for business operations, along with food sanitation practices, under the “Thailand Food Therapy Festival” project.

Asst.Prof.Dr.Pitauk Chancharoen, President of Suan Dusit University, opened the session. Assoc.Prof.Dr.Chanasuek Nichanong, Vice President for Management, Research and Innovation, gave the opening report.

Dr.Kittichok Nithisathian spoke on the principles of business planning. Asst.Prof.Dr.Ake Choonhachatrachai covered the principles of running a business. Asst.Prof.Supawan Apichattraisorn, a lecturer in Marketing and Personal Branding at the Faculty of Management Science, discussed turning walk-in customers into regulars through personal branding.

Around 300 entrepreneurs joined the training at Rattakanit Auditorium, 2nd Floor, Suan Dusit University, on July 8, 2026.